Category Archives: Coaching

Scholarships For The Older Generation

Scholarships For The Older Generation

More and more older individuals are choosing to go to college. It is an extremely modern trend that sees a higher number of mature students wanting to attend lectures and obtain a degree than ever before. It is no surprise considering the educational opportunities that are available now were probably not available to them when they left high school ten, twenty or even thirty years ago. Going to university is not a novel concept but it may seem that way to individuals that never had the opportunity. Now that they do have the opportunity, they want to make the most of it!

A mature student may apply to go to college for any number of reasons. It may be that they feel a career change is in order, or that they want to do something for themselves now that their children are old enough to fend for themselves. These are the two most popular reasons why individuals apply to college in their twenties, thirties, forties and even fifties, but what about the financial wrench that their families will experience as a direct result of one less income to deal with when they do attend a campus based university or college? Education would then be their full time pastime, but what of the lost income?

Scholarships For The Older Generation Explained

There is financial aid available for mature students, and only for mature students. This means that you do not have to compete with the general public for grants and scholarships, only people over the age of twenty-five. Some may actually stipulate that the minimum age is thirty, but they are in the minority. There is national, state and college funding available for mature students because the government is dedicated to getting a high number of individuals over a certain age into education as part of their initiative to bring education to the masses. Most colleges and local governments have followed the federal government initiative and recognised that a massive section of the workforce would be neglected if older individuals were not encouraged to apply.

Applications from older individuals usually depend on whether or not the potential student

Coaching – Is It Worth It?

Coaching – Is It Worth It?

Coaching – Is It Worth It?  There will be days when the motivation is not backed up with strong emotions of excitement. Fact, faith and feelings will be the order of the day when the going is tough.

If you work as a business coach, it is your job to train and education business owners, operating managers, and all remaining employees. Running a successful and profitable business starts at the top and works its way down.

Coaching – Is It Worth It? Explain the principle reasons why it is worth it.

Your responsibilities, as a business coach, include getting your client to understand the important aspects of running a business, such as sales, marketing, communication, organization, and conflict resolution. This is an important job and you know this. But, there are some business owners who wonder if using the services of a business coach are worth it. It is also your job to convince them that it is.

Coaching - Is It Worth It?
Food and nutrition

You need to convince potential clients that your service is great and more than worth the money. This is nice to know, but how? Continue reading on for a few sample ideas.

You can do so with promotional brochures and free promotional items. Sending a pamphlet outlining your services and how they can increase sales is a great idea, but these brochures often just get thrown in the trash. Include more! Add a free magnet or pen with your company name, address, and phone number. People love and will use free stuff, so your name will get seen. The struggling business owner may literally be stressing about their future and glance over to see your logo in their office.

Coaching - Is It Worth It?
A Cold beer on a hot day.

You can do so by offering discounts. Many of the business owners who use the services of a business coach are struggling. Some are barely staying afloat financially. They need to use their money wisely. Make it seem like they are getting a good deal. Offer a small, but meaningful discount on your services. Also, include extra bonuses in your package. Most business coaches hold training seminars. Include, as a bonus, free printed guides for each employee. These guides allow for later reference, long after your training session has ended.

You can do so by offering free consultations and assessments. As previously stated, most business owner who uses coaches are struggling. Unfortunately, some wait until they are in the red to seek help. Offer free consultations and assessments. Show the business owner or operating manager that they are heading down a dangerous path. Use their records to show what they can expect the next year if swift action is not taken. Then, go into great deal about how you can turn their business around. For example, you will teach that business owner the importance of local and internet marketing, and share unique marketing tactics with them.

You can do so by being a real person. Your job, as a business coach, is a professional one. It is important to stay professional, but business coaches work side-by-side their clients. You need to show these people that you are a real person, more than just a suit. Some struggling business owners fear seeking help because they are afraid that their ideas and actions will be dissected and criticized. Yes, this is your job, but always put a positive spin on things. When soliciting business, never blame a business owner. Comment that they did many great things, but a few simple improvements can do wonders.

In short, business coaching is a valuable service for all small, medium, and large companies. Unfortunately, not everyone sees it that way. For that reason, market yourself, get the word out, and encourage those in trouble to save their business and with your help.

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